Solitude

Creative, Print, Recreation

Solitude. Rod here. I presented this concept for an online and print campaign to the Director of Advertising at Solitude Ski Resort, focussing on the people of Solitude and their roles. She liked the concept, but then, Solitude was purchased by Alterra, a big multi-national ski resort corporation, and her role was taken over by a corporate operative, and that was that. Solitude is still my favorite place to ski, and it boasts the best name ever for a ski resort.

Special Features: Print and Online Advertising Campaign, Photography